Join us for a series of free workshops designed for local Palmerston business owners and entrepreneurs.
Throughout the workshops, you'll gain valuable real world insights to help you strategically plan and grow your business.
These workshops will feature an open forum to share your insights on future planning for Palmerston and discuss your business needs. Bookings are required.
Marketing 101 | Friday 11 April 2025
This 90 minute session will dive into the full scope of marketing, from understanding customer needs to making informed decisions about products, pricing, marketing channels, and promotion. Learn how to align your marketing efforts for maximum sales success.
Presenter: Niall Richardson, BECNT
Currently the General Manager of Business Enterprise Centre NT, Niall has a passion for helping businesses to start, grow, and succeed.
In addition to co-founding a leisure and a software business, Niall’s career has revolved around marketing, advertising, and business development for small businesses.
Having seen and experienced first-hand how tricky it is for small business owners to manage so many moving parts, and how time-consuming and overwhelming marketing can be, Niall enjoys guiding business owners in making the process straightforward and effective.
Where’s My Cash Gone? Cash Flow Management | Thursday 1 May 2025
In this 90 minute workshop, Ali will explore key areas of cash flow management, including receivables, payables, inventory, expense minimisation, and revenue maximisation. Business owners will gain practical tips to maintain positive cash flow and integrate effective financial planning into their strategy. There will be an opportunity for Q&A also.
Presenter: Ali Dhirani, SAMAF Consultants
Ali embodies the essence of compassionate entrepreneurship, steering his path with empathy and vision. Central to his impactful journey is a consultancy firm dedicated to nurturing and empowering migrant communities, a heartfelt endeavour that stands as a beacon of support and guidance. Alongside this, his creation of a removalist and cleaning company, designed as a social enterprise, provides invaluable opportunities for women and humanitarian entrants, fostering a culture of inclusivity and empowerment.
These ventures reflect not only Ali's entrepreneurial acumen but also his deep commitment to social change and the uplifting of marginalized voices. Through his consultancy and social enterprise initiatives, Ali is igniting a ripple of transformation that resonates far beyond business, embracing a profound ethos of compassion, equality, and collective progress.
Creating an Organic Social Media Plan for Your Business | Friday 23 May 2025
Leanna will guide small business owners through creating an effective organic social media plan. In this 90 minute session, you'll learn how often and when to post, what content resonates with your audience, and how to keep content engaging.
Presenter: Leanna Whyte, Whyte Space Social
Leanna is the gal behind Whyte Space Social, a boutique marketing agency that specialises in social media content creation and strategy.
Before starting her business, Leanna lived and worked in Darwin for over 5 years managing social media for some of the Northern Territory’s biggest names in events and tourism, including NT Major Events Company and Crocosaurus Cove.
Find Leanna at whytespacesocial.com.au or at @whytespacesocial on Instagram.
These workshops are supported by Business Enterprise Centre NT.
Don’t miss these opportunities to enhance your business strategy and stay ahead.
Questions? Email our Economic Development team at ecodev@palmerston.nt.gov.au